Increase Self-serve Usage / Reduce Infodesk Costs
Airports are increasingly adopting technology to streamline operations and deliver a better passenger experience. One key innovation that addresses both challenges is the use of self-serve interactive kiosks for wayfinding and information. These kiosks not only empower passengers to help themselves but also reduce the need for costly information desk staffing.
Problem
Information desks, though essential, come with a high price tag and operational inefficiencies. Studies show that over half of the inquiries directed at airport staff are related to navigation—questions like how to get to a specific gate or where to find a shop. Passengers waiting in line for information leads to frustrated passengers and an unnecessary constant strain on staff resources. Relying solely on staffed information desks is simply not sustainable or cost-effective for today’s busy airports.
Solution
Self-serve interactive kiosks are transforming the way airports deliver information. Strategically placed throughout the terminal, these kiosks give passengers a fast and intuitive way to access essential information. Passengers can locate gates, find restaurants, or check retail options instantly without waiting in line. The digital maps on these kiosks are easy to navigate and can be updated in real-time, ensuring passengers always receive accurate directions.
By implementing self-serve kiosks, airports can significantly reduce the demand for information desk staff, allowing those resources to be reallocated to more complex tasks. The kiosks not only improve efficiency but also elevate the passenger experience, as travellers can find what they need at their convenience. Additionally, kiosks can serve as a platform for promoting airport retail and dining. Contextual advertisements or special offers can be displayed based on the passenger’s location, increasing foot traffic to nearby establishments.
Interested in optimizing your airport with self-serve interactive kiosks? Contact us to learn how our solutions can help reduce costs, improve efficiency, and deliver an enhanced experience for your passengers.
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